Aftermarket After Hours

News, Commentary and Random Thoughts about the Automotive, Truck and RV Industries

Welcome to the Writetec Media Services blog. Here, you'll find industry news, current events, commentary and opinions not only from us, but from others in the industry. Got something on your mind? Post a comment! Make sure you check back regularly to see what's new.

Do Print Ads Still Work?

Filed in Aftermarket After Hours

That’s a question we’ve been asked on numerous occasions, and the answer depends on a number of factors. These include the product you’re selling, your ad message/design, the publication you’re placing it in, the frequency and size of the ad,…
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Posted at 10/06/2008, 7:30pm
By Chris Hemer

0 Comments

Marketing in a Slow Economy

Filed in Aftermarket After Hours

I heard a great expression the other day: “Smooth seas don’t make a skillful mariner.” Though it had nothing to do with our current economy, it certainly got me started thinking about it. The slow market is rapidly, and brutally,…
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Posted at 08/14/2008, 11:21pm
By Chris Hemer

1 Comments